[Remote] Chief Analytics Officer

Note: The job is a remote job and is open to candidates in USA. Confidential is conducting a search for a Chief Analytics Officer with a leading independent media agency. The CAO will lead a team to develop next-generation measurement and analytics capabilities while serving as a senior advisor to clients, ensuring that marketing investments are effectively connected to business performance.

Responsibilities

• Lead and inspire the organization's Data & Analytics function
• Drive best-in-class measurement, attribution, analytics, and AI capabilities
• Foster a culture of innovation, accountability, collaboration, and continuous improvement
• Recruit, mentor, and develop high-performing analytics talent
• Partner closely with executive leadership to shape long-term business and growth strategies
• Oversee measurement frameworks across client portfolios
• Lead the development and implementation of:
• Marketing Mix Modeling (MMM)
• Multi-Touch Attribution (MTA)
• Incrementality Testing
• Customer Journey Analytics
• Forecasting and Scenario Planning
• Brand and Performance Measurement
• Econometric Modeling
• Ensure clients have clear, actionable visibility into how media investments are driving business outcomes
• Translate complex analytical findings into practical business solutions
• Serve as the executive analytics lead for key client relationships
• Present measurement strategies and business insights directly to C-suite executives and senior marketing leaders
• Translate complex analytical findings into clear business recommendations
• Build trusted advisor relationships with clients and strategic partners
• Evaluate and implement emerging analytics, AI, and measurement technologies
• Drive the integration of first-party data, cloud platforms, clean rooms, and advanced modeling solutions
• Partner with technology providers to create scalable analytics products and services
• Identify opportunities to automate reporting, insight generation, and optimization processes
• Support new business pitches and client growth initiatives
• Develop differentiated analytics capabilities that strengthen the organization's competitive position
• Partner with senior leadership to identify opportunities for innovation and expansion

Skills

• 15+ years of experience in marketing analytics, data science, measurement, attribution, or related disciplines
• Senior leadership experience within a media agency, consulting firm, technology company, or client-side marketing organization
• Deep expertise in: Marketing Mix Modeling (MMM)
• Attribution methodologies
• Media measurement
• Advanced analytics
• Statistical modeling
• Data strategy
• Proven experience leading and developing high-performing teams
• Strong client-facing and executive presentation skills
• Experience with AI-driven analytics and machine learning applications
• Knowledge of retail media, CTV, digital media, search, social, linear, and full-funnel omnichannel measurement
• Experience working with major analytics and cloud platforms
• Experience managing large-scale enterprise measurement programs

Company Overview