[Remote] Growth Marketing Lead

Note: The job is a remote job and is open to candidates in USA. Eagleview is seeking a data-driven and creative Growth Marketing Lead to drive pipeline growth and optimize performance across the funnel. This role involves planning and executing multi-channel marketing initiatives while analyzing performance and collaborating with various teams to deliver effective campaigns that drive measurable growth.

Responsibilities

• Plan, execute, and optimize multi-channel campaigns (paid, email, SEO, events, webinars, ABM) to drive pipeline and revenue
• Analyze performance and continuously improve conversion across the funnel
• Create and manage campaign assets including emails, landing pages, and sales enablement materials
• Write clear, conversion-focused copy for campaigns and partner communications
• Partner with sales on targeting, lead quality, and pipeline goals
• Support National Accounts and co-marketing initiatives with partners
• Collaborate cross-functionally to deliver integrated, high-impact programs
• Conduct market and competitor research to support campaign planning and messaging development
• Assist in identifying target audiences and developing relevant messaging
• Support surveys or feedback initiatives to better understand customer needs and behaviors
• Support documentation and organization of marketing activities and processes

Skills

• 5+ years in demand gen, growth, or performance marketing (B2B preferred)
• Proven ability to drive pipeline through multi-channel campaigns
• Strong copywriting and content creation skills
• Must be proficient in using AI tools
• Analytical mindset with experience in tools like Salesforce, GA, and marketing automation platforms
• Experience with ABM is a plus
• Proficiency with AI tools
• Strong collaboration and project management skills
• Other duties as assigned
• SaaS or tech experience
• Knowledge of the construction industry
• Familiarity with paid media platforms (LinkedIn, Google Ads)
• Understanding of attribution and funnel optimization

Benefits

• Bonus eligible
• Full-time, remote role

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