[Remote] Sr Data Analyst, Marketing

Note: The job is a remote job and is open to candidates in USA. Terminix, part of the Rentokil family of companies, is a global leader in Pest Control and other services. They are seeking a Senior Data Analyst to analyze marketing performance data, support data-driven marketing strategies, and create dashboards for key metrics.

Responsibilities

• Analyze marketing performance data to identify trends, opportunities, and areas for improvement in driving MQLs
• Support development and implementation of data-driven marketing strategies to achieve business objectives
• Support A/B tests and other experiments to optimize marketing campaigns and website performance
• Develop Learning plans that allow for systemic improvement in website performance
• Create and maintain dashboards to monitor key metrics and provide real-time insights to stakeholders
• Develop comprehensive reports on marketing performance and ROI
• Ability to tell a story through the analysis of data
• Collaborate with marketing teams to align on data requirements and insights
• Partner with technology and product teams to ensure data accuracy and accessibility
• Communicate complex data insights to both technical and non-technical audiences
• Conduct weekly/monthly meetings focused on reviewing weekly/monthly performance of marketing campaigns

Skills

• 5+ years of analytics experience
• 2+ years of digital analytics
• Proficiency in data analysis tools (e.g., SQL, Python, R)
• Experience with data visualization tools (e.g., Power BI, Tableau)
• Strong understanding of digital marketing channels (e.g., SEO, SEM, social media, email)
• Experience with web analytics tools (e.g., Google Analytics)
• Strong problem-solving and critical thinking skills
• Excellent communication and presentation skills
• Ability to work independently and collaboratively
• Bachelor's degree in Marketing Analytics, Data Analysis or a quantitative discipline, or similar experience
• Experience with statistical modeling techniques
• Knowledge of data warehousing and ETL processes
• Experience with machine learning and AI
• Background in data science helpful but not required
• Certification in SQL/Python and/or R a plus

Benefits

• Benefits Start Day 1 for Full-Time Colleagues - No Waiting Period!
• Multiple avenues to grow your career
• Training and development programs available
• Tuition Reimbursement benefits (for FT Colleagues)
• Full-time colleagues are eligible to begin enrollment immediately upon hire with benefits starting on day 1
• Health benefits including Medical, Dental, Vision, Disability, and Life Insurance plus much more
• 401(k) retirement plan with company-matching contributions
• Vacation days & sick days
• Company-paid holidays & floating holidays
• A company mindset that prioritizes health, safety, and flexibility

Company Overview