[Remote] Director, Product Marketing - SmartLife Managed Services

Note: The job is a remote job and is open to candidates in USA. Calix is at the forefront of a generational change in the broadband industry, and they are seeking a Director of Product Marketing to drive market expansion of Calix SmartLife managed service solutions. This role involves leading a team to develop solution positioning and content creation, engaging with customers, and collaborating with various stakeholders to enhance product marketing efforts.

Responsibilities

• Responsible for all solution positioning message-aligned content for SmartLife services, acting as subject matter expert for the extended GTM marketing team
• Lead and align their Product Marketing team to work within a matrix organization supporting multiple GTM teams delivering market-specific strategic offers
• Own the solution positioning and content creation to drive SmartLife growth in MSP/MDU markets and with large service providers with multi-vendor networks within North America and growth markets globally
• Responsible for new product introduction (NPI) and release marketing, establishing strategic communication and enablement efforts surrounding the release of new products and features or updates to existing product
• Work closely with key stakeholders in Sales, Success, Commercial Strategy, and Product teams
• Engage customers through 1:1 meetings, speaking engagements, and executive briefings. Work closely with Calix executives to create compelling narratives and presentations that reinforce strategic goals
• Collaborate with the Product and Commercial Strategy teams to synthesize customer, market, and competitive feedback into structured input to the Calix product lifecycle
• Collaborate with Field Marketing and GTM teams to align solution strategy to marketing campaigns, sales enablement, events, communications channels, and customer listening activities
• Collaborate with content strategists to create compelling marketing collateral, including webpages, solution briefs, white papers, blogs, and customer presentations

Skills

• This marketing leader must be a hands-on player/coach – personally developing compelling marketing assets and leading customer engagements while also building a small cohesive team of product marketing managers and coaching them to greater individual and team success
• 7-10 years relevant solution or product marketing experience – MBA preferred
• Experience working for or marketing solutions to broadband service providers
• Ability to grasp and translate technical capabilities into clear benefits
• Thorough understanding of marketing and launch processes for hardware and software
• Strong written communication and public speaking/presentation skills
• Demonstrated track record of success in a fast paced, collaborative work environment
• Able to support periodic bursts of travel up to 20% of time
• MBA preferred

Benefits

• As a part of the total compensation package, this role may be eligible for a bonus.

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